Kinds of Paper In Catalog Printing & Paper Packaging

There are lots of things that are essential to brochure design. Your images should be sharp and enticing. Your text and even the font style you utilize for the text is essential. The cover page design and the design of your catalog's product pages all play essential functions in creating a brochure that will bring in brand-new clients and sales.

None of the things pointed out above are more essential than the type of paper you will select to print your catalog on. In this article I will go over some of the lots of paper options you have to print your catalog on.

First you require to decide if the cover will be the same paper as the rest of your catalog. In most cases the cover will be of heavier weight then the interior pages.

2nd you will need to select coated or uncoated paper for printing your catalog. Covered paper is for the glossier layouts and uncoated is more cost-effective, but can still display your items well.

You have two things to consider first, "Will it be shiny paper or not?", "Will my cover be the same weight as the interior pages of my brochure?"

When you have answered those two questions the next choice is what the weight of the paper will be. Paper generally is just selected for 80 pound. Not all paper is determined by weight.

Now the above is truly over-simplified. There are other types of special paper you can select from. There is textured paper, photographic paper, and other more expensive paper to select from if you are selling a high-end or pricey item.

When choosing the paper your brochure will be printed on, there are likewise other factors to consider. Such as the technique of printing you are going to select.

If you are going to have your catalog printed on a hot-set web press, then you can select coated or uncoated paper. The heat will dry the ink as it prints your brochure. Then the ink air-dries and is absorbed into the paper, if your printer uses a cold-set web press. A cold-set web press can not print on coated paper.

If your printer uses a sheet-fed press then you can select from any of the high quality documents they have available. The exact same opts for printers that do digital printing.

It will depend a lot on the printer you pick. You require to learn what type of paper is available and you will wish to see samples of the paper to get a much better idea of which one you wish to print here your brochure on. Also ask your printer to recommend the various types of paper they think will be the very best for your catalog.

Here is a list of a few of the types of paper your printer may have offered for you to select from or might be able to purchase for you.

Four things figure out the quality of the paper, opacity, brightness, finish, and ppi. (Pounds per inch) Brightness affects the contrast and sparkle of the paper. If a paper is too nontransparent, your text and images from one page will be seen through onto another page that your consumer is trying to check out.

Ask your printer to supply you with samples or example booklets and a cost list for printing your brochure on the various types website of paper before you decide. You know what your spending plan is and paper is just one of the expenses you need to consider.


None of the things pointed out above are more crucial than the type of paper you will pick to print your brochure on. In this post I will go over some of the lots of paper options you have to print your catalog on.

There is textured paper, photographic paper, and other more costly paper to choose from if you are offering a high-end or costly item.

If you are going to have your brochure printed on a hot-set web press, then you can choose covered or uncoated paper. You need to find out what type of paper is available and you will desire to see samples of the paper to get a better idea of which one you want to print your catalog on.

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